Problem: Establish that Walmart is America’s best toy shop.

Idea: Together with EKO, we created a digital experience where families get to test and play with the coolest new toys and decide which ones are the most fun. Then they were able to send a list of their favorites to the big guy at the North Pole.

Role: Art direction, UI, branding, design and illustration.

Recognition:
Digiday Content Marketing Awards Shortlist: Best Interactive Content Piece
“The best thing Walmart has made all year.” – Forbes
Gold Telly Winner 2019, Branded Content General-Business-to-Consumer