Creating fonts with Ai

I collaborated with MidJourney to create few different fonts. But this one, inspired by Lego is my favorite one so far. As a creative with passion for hand-drawn letters I have to say I was a little skeptical at first but I did truly enjoy the process of creation with text prompts. While many might think it just takes a click of a button, the reality is it takes many hours of prompt engineering, quite a bit of reference sourcing, some photoshopping and lots of repetition to get a result I am happy with. In a way using Ai is much like being an art director. I am always prompting someone to make something they specialize in. I see MidJourney and similar generative art platform as tools to bring ideas to life, much like Photoshop or Illustrator.